It is expensive to start up a business, try to grow it and then maintain it at a profit, especially in a tough economy. Customers have less disposable income to spend and tend to save what they do have. ?Overhead can be the biggest money drain on a business. That overhead includes hugely expensive advertising campaigns to let potential customers know that the business exists, where it is located and what its products are.
myDealCompass reduces expenses for both customers and businesses. Deal seekers check the Deal Map for perpetual deals in their area. They can save some money by redeeming these perpetual deals again and again. Disposable income gets stretched to cover more purchases. Customers may use other area deals and request deals once they see how easy it is to redeem and use myDealCompass perpetual deals. The?myDealCompass membership is free for deal seekers. The only charges they may incur would be SMS fees from using a smartphone to redeem deals.
Businesses looking for a way to reduce their overhead expenses should examine their cost for advertising, their cost for redeeming large numbers of paper coupons over long periods of time and financial losses when too many customers take advantage of an online deal all at once. A business still has to produce large quantities of the deal product, even if they are going to lose money on the deal. Their costs will include materials and labor to make the product. They should compare those costs to the minimal fee that ?myDealCompass charges to place a business?s perpetual deals on the Deal Map.
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