Via Internet Retailing newsletter. ?The debate over the future shape of the high street is fascinating and one we often return to in the Internet Retailing newsletter. This week we?re reporting on the need for the high street to adapt to the growing consumer choice in how they buy.
First, the Government?s launch of the Future High Street Forum, which involves leading multichannel retailers and will advise retailers on how to respond to the growth of online.
Second, the launch of a report by Conlumino for retail property owners Hammerson, looking at the need for shops to give shoppers, who can buy online, good reasons to go to their high street or shopping centre instead.
It?s timely, then, that today we also cover the launch of a new collect-from-store UPS service ? an example of just one practical way that retailers of all sizes can leverage online services in attracting shoppers to their stores.
It?s linked to our recent research into the field, in which we worked towards a joined up view of multichannel returns, looking at how large a problem returns can be, and how retailers can go about improving their returns rate.
On February 20, at 11am, Matthew Curry of Lovehoney and Chris Edge of SLI Systems [ IRDX VSLI ] join us for a webinar, If they can?t find it they can?t buy it ? importance of site search for online retailers.
To find out more about this webinar and to register, click here . And on February 28 at 11am, we?ll be joined by Tim Pickard, chief strategist at NewVoiceMedia and Martin Hill-Wilson, chief executive of Brainfood and a long-standing member of the UK customer service community, for a discussion on how retailers can connect their CRM data with telephony to recognize and respond to individual customer situations and so offer a truly personalised customer experience, in Customer experience: making it personal.
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